Ice cream truck owner Joe Nicchi has gotten fed up with
self-proclaimed Instagram stars demanding free ice cream in exchange for
promoting his company on their social media accounts. Nicchi is now telling
these supposed “influencers” that not only will they have to pay for their ice
cream, they’ll have to “pay double.”
Joe Nicchi — who offers soft-serve chocolate, vanilla, and twist flavors
through his company, appropriately named CVT Soft Serve — became fed up with
Instagram “influencers” who kept approaching him for free ice cream, according
to a report by the Los Angeles Times.
Once influencers began continuously approaching Nicchi’s ice cream truck to solicit him for free ice cream in exchange for social media posts, he took to Instagram himself to inform the public that CVT Soft Serve ice cream — which is reportedly a family recipe passed down from his father — will not be given away for free, and that influencers, in fact, would have to “pay double.”
Read the rest of the article online HERE (https://www.breitbart.com/tech/2019/07/05/ice-cream-truck-owner-confronts-the-problem-of-social-media-influencers/}
